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Austin, TX - May 1, 2024 - Monkee-Boy, the pioneering digital strategy and execution company celebrated for its innovative approach to creating inclusive, high-performance websites, is excited to announce the launch of Mowgli - a proprietary WordPress framework that transforms the landscape of custom web design for small-to-medium businesses (SMBs). Developed by Monkee-Boy's expert team, Mowgli enables the company to deliver tailored, fully accessible websites with unprecedented efficiency, quality, and ease of use.

In today's digital-first world, small-to-medium-sized businesses (SMBs) and non-profits often face a difficult choice between generic, off-the-shelf WordPress themes or expensive, fully custom builds. Recognizing this challenge, Monkee-Boy developed Mowgli to bridge the gap. This robust Mowgli toolkit combines the flexibility of custom design with the affordability and rapid deployment of pre-built components.

"Mowgli embodies our team's decades of experience, dedication to inclusion, and commitment to driving meaningful results for our clients," said Aaron Bramwell, Founder and CEO of Monkee-Boy. "We identified an opportunity to democratize access to high-end, accessible web design, and Mowgli is our solution to that challenge."

tablet and mobile view of mowgli built site Harmonic Bionics

The Mowgli Differentiator

Unlike off-the-shelf WordPress themes, designed to serve a wide range of users and often come with bloated codebases that impact performance and scalability, Mowgli is a lean, performance-focused framework built specifically for Monkee-Boy's project workflow. This enables the company to create custom, brand-aligned websites that load quickly, rank well in search engines, and deliver an optimal user experience across all devices.

Mowgli's key advantages include:

  1. Seamless Accessibility: Every component within the Mowgli framework is designed to meet WCAG Level AA guidelines, ensuring that websites built with it are usable and inclusive for all visitors, regardless of their abilities.
  2. Flexible, Modular Design: Mowgli's extensive library of customizable components empowers Monkee-Boy's designers to create unique, brand-tailored layouts that adapt seamlessly to any screen size without sacrificing aesthetics or functionality.
  3. Streamlined Development: By leveraging Mowgli's pre-built, rigorously tested modules, Monkee-Boy's developers can efficiently assemble custom websites, reducing development time and costs while upholding the highest quality standards.
  4. Optimized Performance: Mowgli is engineered for speed and efficiency, consistently achieving the highest scores in Google's PageSpeed Insights for performance, accessibility, best practices, and SEO. Also, by minimizing reliance on WordPress plugins, Mowgli reduces dependencies, enhances page speed, and ensures future scalability.
  5. Ease of Use: Continuing Monkee-Boy's legacy of user-friendly design, Mowgli empowers clients to easily update and manage their website content, thanks to its intuitive content editing tools and dynamic page builders.
  6. Extensibility and Support: As an integral part of Monkee-Boy's project ecosystem, Mowgli provides a solid foundation for growth, allowing websites to evolve with the client's needs. The framework is continuously updated and enhanced, ensuring that websites built with it remain secure, compatible, and ready to expand.

Featured Mowgli-Powered Websites


"Mowgli represents a significant leap forward in our mission to make the web a more inclusive and effective space for businesses of all sizes," said Joe Pickerill, Co-Founder and CMO at Monkee-Boy. "By combining the power of Mowgli with our team's strategic insights and creative expertise, we're able to deliver custom, accessible websites that drive results for ALL sized businesses, which is an important part of our mission."

laptop and mobile view of mowgli built site Pollution Systems

Is Mowgli a Good Fit For Your Organization?

While Mowgli is exclusively used by Monkee-Boy's internal team and is not available for purchase as a standalone product, SMBs & non-profits can now harness its capabilities by partnering with Monkee-Boy for their web design and development needs. Mowgli includes a robust library of accessible content modules & content management tools that can be customized to fit your organization's brand and needs. Mowgli may not be right for all redesign projects, but when it is appropriate, organizations can finally navigate the digital jungle with ease and be confident that they will receive a quality product that will last them for many, many years to come.

Forget About Your SMB & Non-Profit Worries

We've got the bare necessities covered and then some!

Let's chat about your project to see if our approach and Mowgli might fit your company well. We promise to help guide you along your journey.

Let's Chat

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