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Mobile App vs Mobile Web... Which is better?

Two things are for certain: 1) the internet has changed how and why we do business and 2) smartphones are going to change how and why we use the internet.  With the ever-increasing popularity of using smartphones to access online information, the future of how sites will be built (i.e. how the iPhone has squashed the use of Flash online) and how consumers access your content is here and happening right now.

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