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Lady on Cell Phone

Why Going Viral is a Weak Goal (And Tips to Go Shareable)

Do you remember Zack Danger Brown's potato salad Kickstarter? I recently received a message from Kickstarter asking me to either change or confirm my address so that I could receive my reward (a photograph of Zack making the potato salad) for pledging $2.00 to the campaign. In case you forgot (I did), Zack's potato salad Kickstarter went viral this past July. What started out as a joke raised over $55,000 in just 30 days.

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We Are Blood Launches New Website by Monkee-Boy

We Are Blood has been providing and protecting the community blood supply of Central Texans since its beginning in 1951. When it came time to unleash the organization's new brand to the world, We Are Blood turned to Monkee-Boy to make it happen.

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Virtual Open House for my35Construction.org

Monkee-Boy Launches Virtual Open Houses For Mobility35

The Texas Department of Transportation, the city of Austin, and the Capital Area Metropolitan Planning Organization collaborated to create Mobility35 with the goal of improving highway travel on I-35 within Williamson, Travis, and Hays counties.

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Austin Chamber of Commerce Launches New Website by Monkee-Boy

The Austin Chamber of Commerce provides leadership that facilitates the creation of a prosperous regional economy and effective advocacy for its over 3,000 partners, including business enterprises, civic organizations, educational institutions and individuals.

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Midtown Express Mobile App

Midtown Express Launches New Android App by Monkee-Boy!

Midtown Express is a construction project that includes state highways 183, 114 and Loop 12 in the middle of the Dallas/Fort Worth metro. This corridor reconstructs and rehabilitates nearly 28 miles of interstate, impacting five cities, two counties, one major international airport (DFW Airport), one smaller domestic airport (Dallas Love Field), large corporations, local businesses, residential areas and recreational interests.

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Presidential 404 Pages: Who 404'd Best?

Today is the day. 2016 Texas Primaries. While the crowd of hopefuls continues to dwindle, tensions still run high. The state of politics in this country is fraught with much of the same vitriol we see every campaign year: finger-pointing, name-calling, and pandering to the lesser qualities of American society.

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Star Wars Logo

The Tie-Ins Awaken: How Brands Leverage the Success of Star Wars

Its that time of year again. No, Im not talking about Christmas. Im talking about holiday movie season. And this years most anticipated release hails from a galaxy far, far away. The Star Wars film series has delighted generations since the 70s, and this week The Force Awakens will make an estimated 11 billion dollars worth of holiday movie-goer delight. You better believe that marketers know a good tie-in opportunity when they see one.

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5 Copywriting Tools We Wish Existed

In the digital world, the old-school rules of writing are just as important as they've ever been. And, yes, that does apply to social media. Good content creators leave the slang and poor punctuation out of their content. It might be okay for a text, or your personal Facebook and Twitter profiles, but we hope you hold your websites content to a much higher standard than that.

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